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Top of the list

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Howard Lake | 24 March 1999 | News  16 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Does your charity buy in mailing lists to recruit new donors or members? Or do you think that buying names from a list-broker is too expensive because your charity is too small?Does your charity buy in mailing lists to recruit new donors or members? Or do you think that buying names from a list-broker is too expensive because your charity is too small? Direct mail might now be within your grasp thanks to a new deal between UK Fundraising and Wise & Loveys Information Services Ltd. You can now save 10% on list data and there are no minimum order quantities. You can order labels or data on high net worth individuals, major company executives, UK companies, advertising companies, public sector staff, and manufacturing and industrial companies.Find out more about this new service from UK Fundraising. Advertisement Top of the list read more

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Pigeon’s prediction

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Relationship fundraising has been the buzzword of the nineties, but is another concept likely to take its place? Stephen Pidgeon, chairman of advertising and marketing company Target Direct, thinks so. Pondering in ThirdSector magazine on the impact of face-to-face fundraising, he writes: “Forget relationship fundraising – it is a nineties concept. In the 2000s we will be talking about Feedback Fundraising.” Howard Lake | 2 October 1999 | News  29 total views,  2 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Pigeon’s prediction Advertisement Tagged with: Individual giving About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. read more

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Online fundraising sites are “quite dull” – Revolution editor

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About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. However, Lord does cite two new sites that “are moving the whole thing on.” One is his magazine’s recent sponsored banner ad challenge to develop an effective banner ad for the charity SPARKS. The second is Amnesty International’s new Stop Torture site. The editor of new media magazine Revolution thinks most charities’ fundraising Web sites are “quite dull.”Richard Lord, editor of new media magazine Revolution, decries the impact of most charities’ online fundraising activities. In his editorial this week, Lord writes: “the Internet has long been held up as an ideal place for charity fundraising. It ought to give people the sort of information about why their money is needed and how it’s spent which deepens the charity’s relationship with its donors.“A pity, then, that most charity sites up to now have been quite dull. They’ve tended to be brochures with a donation facility tacked on, and a bit of emotive stuff.” Advertisement Howard Lake | 6 December 2000 | News Online fundraising sites are “quite dull” – Revolution editor  21 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis read more

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Chain e-mail from disgruntled volunteer fundraiser

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first_imgChain e-mail from disgruntled volunteer fundraiser About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.  11 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis A chain e-mail criticising the corporate giving policy of Target Stores has emerged in the USA after a local Vietnam Veterans organisation asked for a donation.The chain e-mail is unusual in that it is signed by its originator, Dick Forrey, a representive of the Howard County (Indiana) Vietnam Veterans organisation. In March 2002 he approached an employee at his local Target store and asked for a contribution to bring a Vietnam Memorial Wall exhibition to the area.He was turned down, and subsequently experienced, in his view, contradictory information and discourteous advice. As he result he launched a chain e-mail campaign to try to persuade people to boycott Target Stores. Advertisement While e-mail has been used by consumer groups and campaigning organisations to protest against companies for several years, this is the first example that we have come across of a campaign, albeit misconceived, that criticises a company’s corporate giving policy. AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Howard Lake | 3 December 2002 | Newslast_img read more

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This Way Up design consultants to rebrand Crimestoppers

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first_img Tagged with: Consulting & Agencies Individual giving AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Crimestoppers Trust, the crime-prevention charity, has appointed design consultants This Way Up to develop their brand positioning. The design agency says that it “will rationalise the charity’s identity to help create strong and consistent messaging.” The rebranding is part of a drive to increase the number of actionable calls their hotline receives.Crimestoppers Director of Communications Jane Reay explains the charity’s plans: “We want the public to call us without fear of repercussions and to know that their call will really make a difference. To achieve this we felt the need to highlight our profile as a charity and to ensure clarity of message.” Advertisement This Way Up design consultants to rebrand Crimestoppers  27 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Howard Lake | 16 April 2004 | News About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.last_img read more

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Volunteer fundraiser recognised with cancer centre name

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first_img Seventy-nine year old Peggy Wood MBE from Maidstone has had a new cancer centre named after her after she raised over £3 million for it.She began fundraising in 1981 after her grandson developed leukaemia.The new treatment centre has been named the Peggy Wood Breast Care Centre. Advertisement Tagged with: Recruitment / people Volunteering Howard Lake | 16 July 2004 | News AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis  31 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Volunteer fundraiser recognised with cancer centre name About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.last_img read more

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CLIC Sargent uses online affiliate marketing to recruit supporters

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first_img Children’s cancer charity CLIC Sargent is using online affiliate marketing network AffiliateFuture to recruit new supporters. It is offering £1 commission for each unique and valid sign-up on its website.Like other charities, CLIC Sargent is clear that any online affiliate partners can not cause problems for its own online marketing, especially in terms of keyword buying, so site publishers must agree that “no affiliates may bid on our brand names or variations of the brand name”.The campaign offers three different banner adverts – a 120×600 skyscraper, 468×60 banner, and 120×60 button advert. All of them say “every day 10 families are told their child has cancer. Can you help? Click here to help support children with cancer”. Advertisement CLIC Sargent uses online affiliate marketing to recruit supporters Tagged with: Digital About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. Howard Lake | 17 March 2007 | Newscenter_img The adverts take the visitor to a dedicated site – www.donor-connect.org.uk – which focuses on securing registrations of people interested in helping the charity.CLIC Sargent is one of a growing number of charities that are using or who have tested online affiliate marketing including Save the Children, Barnardo’s, Oxfam, Sight Savers International, the British Red Cross, and the Institute for Cancer Research. AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis  28 total views,  3 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThislast_img read more

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RSPCA launches ‘biggest animal rescue ever’ campaign

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first_img About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. The RSPCA is launching an urgent appeal in support of what has been described as ‘the biggest animal rescue ever’.It aims to raise awareness of the big increase in the number of animals needing help since the Animal Welfare ct came into force in April 2007. The integrated campaign, which includes a DRTV commercial, online campaign, press inserts, cold mail and door drop, has been developed in conjunction with Whitewater.Through the new Animal Welfare Act the RSPCA can now act before an animal suffers, which has led to a dramatic increase in the workload of RSPCA inspectors, animal collection officers, centre staff and vets. The new campaign asks everyone who cares about animals to make a donation in support of the Biggest Animal Rescue.The TV advertisement and additional footage can be seen on the website and visitors can also download useful animal care leaflets, find their nearest animal centres and make donations.www.rspca-biggestanimalrescue.org.uk Howard Lake | 3 September 2008 | News Tagged with: Individual giving Whitewater  22 total views,  2 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis RSPCA launches ‘biggest animal rescue ever’ campaignlast_img read more

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Leading Aberdeen Accountancy Firm Makes Charity Donation

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first_img AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Leading Aberdeen Accountancy Firm Makes Charity Donation Tagged with: corporate Scotland Leading Aberdeen accountancy firm Fyfe Moir and Associates has handed over more than £6,000 to charity.The Queens Road-based firm, headed by Westhill residents Alan Moir and Graham Fyfe, held a race night in aid of the Scottish Association of Sign Language Interpreters (SASLI) at the Ashdale Hall in Westhill earlier this year and raised the grand total of £6465.23.In September, SASLI will host the European Forum of Sign Language Interpreters (EFSLI) conference in Glasgow. The money raised at the Fyfe Moir and Associates event will allow subsidised travel for delegates from countries where interpreters may be disadvantaged, enabling them to attend the conference and enjoy support and fellowship from their European peers.The fun night was compered by local comedy favourite Patrice and included a full programme of races, stovies, a bar, a raffle and an auction.Alan Moir said: “We were delighted with the success of the race night and we hope that this contribution will help delegates who might not otherwise be able to attend the September conference in Glasgow.”Fyfe Moir and Associates is located at 58 Queens Road, Aberdeen. For further information visit www.fyfemoirassociates.com or call (01224) 208729.  53 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. Howard Lake | 5 July 2010 | Newslast_img read more

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New Executive Director of Fundraising and Engagement at WRVS

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first_imgNew Executive Director of Fundraising and Engagement at WRVS AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis1  51 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis1 Tagged with: Management Recruitment / people Howard Lake | 7 June 2011 | News WRVS has appointed Verity Haines as its new Executive Director of Fundraising and Engagement. She joins the age positive charity from her post as National Arts Director for Arts & Business. Previously she has worked for Save the Children, Oxfam, the British Diabetic Association, University of Cambridge and the Royal Society of Arts (RSA).Haines has also served on the Executive of the Institute of Fundraising and co-founded the Institute London Group. She is an advisor to BBC World Service Trust and has been a member of BAFTA and Fellow of the RSA for a number of years.WRVS Chief Executive Lynne Berry said: “Our mission is to help older people get more out of life by providing practical services, powered by volunteers. We have built on our unique history, repositioning WRVS to be positive about life and practical about age, and the appointment of Verity will provide further strategic and operational leadership during this exciting time for WRVS.”www.wrvs.org.uk About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.last_img read more

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