national industrial and commercial administration work conference held in Beijing 24. At the meeting, the State Administration for Industry and commerce, Zhou Bohua, director of the market regulation in 2010 when the deployment of several times referred to the internet.
can be predicted, including online commodity trading, online advertising, online marketing, including the online market, will become the focus of the next year to carry out the work of market supervision and management agencies.
commodity trading network will follow
in recent years, the development speed of the network commodity trading market in China is amazing, but the attendant problems many also damages the legitimate rights and interests of consumers, the lack of online transactions, the absence of supervision regulations are not unrelated.
in accordance with the State Council last year introduced the "State Administration for Industry and commerce the main duties of internal structure and staffing requirements", the State Administration for Industry and Commerce increased the network behavior of commodity trading and related services regulatory responsibilities.
this year, the administration of industry and Commerce carried out a special network of commodity trading regulatory legislative research, and drafted the strengthening of online commodity trading and related services regulatory guidance (draft). Beijing, Shenzhen, Hangzhou and other places have also introduced the relevant provisions of the management, and in practice to explore the regulatory work.
will actively explore around the field of regulation extends to the network market in emerging markets such as the main body, to explore the implementation of classification regulation and other fine regulation, explore innovative routine supervision method, significantly enhance the effectiveness of law enforcement supervision." Zhou Bohua said.
Zhou Bohua stressed that next year the industry and commerce authorities at all levels to strengthen the network behavior of commodity trading and related services supervision, summarizing the successful experience to promote the network behavior of commodity trading and related services supervision, improve the network behavior of commodity trading and related services supervision level.
to strengthen the management of illegal advertising online
the development of the Internet, the new media for the advertising industry provides a huge space for development. Compared with the traditional media advertising, Internet advertising in the geographical and spatial unlimited, has a huge role in guiding the consumer, but also for the new network advertising regulation.
in recent years, some local industrial and commercial authorities to explore the work of network advertising. Zhejiang Provincial Bureau of industry and commerce, such as the use of online advertising intelligent monitoring software, monitoring and inspection of online advertising. Shenzhen Municipal Bureau of industry and commerce to seize the focus, the organization of the online illegal sex drugs advertising and sexually transmitted diseases treatment of advertising centralized monitoring.
at present, the online advertising is in the ascendant, the network of illegal advertising cases also account for only about 5% of the total number of illegal advertising cases. However, the network of illegal advertising has an increasing trend, especially some exaggeration, false content, low style involving illegal advertising, once flooded the network, various aspects of social repercussions.
in the national industrial and commercial administration work meeting, Zhou Bohua requires all levels of industry and commerce authorities next year to strengthen the regulation of advertising market forces